Collections
-
Era Capsule
The Era Capsule blends bold color and iconic silhouettes with modern performance....
-
Fall 2 2025
Every phase of training has its own energy—and now, its own color....
-
Flash Sale
All items in our Flash Sale Collection cannot be combined with any...
-
Footwear All
From the gym to the street, the Savage 1 collection delivers performance...
-
Full Support Bras
It’s time to ditch those uncomfortable and bulky racerback bras. Get all...
-
Gift Cards
Gift the Born Primitive brand to the fitness enthusiast in your life...
-
Graphic Tee/Tanks
Represent the Born Primitive brand with our variety of soft, lightweight and...
-
Icebreaker Collection
From activewear that performs to loungewear that comforts, our Icebreaker Collection offers...
-
literally everything except gift cards
to be used with Launchpad for site-wide discount
-
Maternity Collection
From the most comfortable, slip-proof Maternity Leggings to an innovative, adorable Nursing...
-
Matt Myers 2
Matt uses this collection to discount all products. Please make sure all...
-
Matt Myers 3
Matt uses this collection to discount all products. Please make sure all...
-
Matt Myers Draft 1
Matt uses this collection to discount all products. Please make sure all...
-
Men's & Women's Best Sellers
Shop our top-rated athletic wear and athleisure apparel, voted on by our...
-
Men's & Women's Denim
Designed for athletic builds, our denim for guys and ladies stretch without falling...
-
Men's & Women's Sale
The Sale Collection features our same high-quality product, but at a discounted price. [readmore]...
-
Men's & Women's Savage 1 Classic
The Savage 1 Classic combines trainer-level performance with everyday style. Featuring a...
